Strategic planning for Global Business markets is a title of the third chapter in the valuable book" Business to Business Marketing Management", Jim Blythe and Alan Zimmerman.
Attached is my presentation that its content depends mainly on this cahpter.
the headlines are:
1- Strategic palnning process
2- Value chain analysis
3- Competition and hypercompetition
4- Global strategy.
many other resources are jointly used for enrichment.

http://en.wikipedia.org/wiki/Global_strategy
www.strategy-business.com/press/16635507/14886
www.sustainabilitydictionary.com/h/hypercompetition.php
http://en.wikipedia.org/wiki/Competition
http://en.wikipedia.org/wiki/Value_chain

http://tutor2u.net/business/strategy/value_chain_analysis.htm

Click here to download a zipped copy of the ppt file.

your comments are always welcome.

Manar@manarwassouf.net

Manar.

Nov 22, 2008